Rotterdamse Nieuwe
The city of Rotterdam is a very young city with nearly a third of the city’s residents under the age of 27. Investing in these young people is investing in the future. How can the city of Rotterdam gain the lasting commitment of these young people?
How can young people be involved in designing the future of Rotterdam?
The Young Economic Development Board Rotterdam approached Reframing Studio to create a shared vision of the future of Rotterdam that can also function as a tool to create short-term, real life solutions. The project aimed to discover what young people think their city should be like. A team of 100 young citizens explored their individual dreams, their shared dreams and interviewed experts on city planning. Based on their dreams for the future of Rotterdam, one shared vision was developed. This vision was translated into a set of guidelines to create new solutions for the city. The guidelines have been used to create new concepts for new projects; for example one that helps young people get out of debt, and another that creates a vision of the city for the Rotterdam Climate Initiative.